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Adidas puts its foot down for protecting oceans
July 10th, 2015
Athletic-apparel developer Adidas has introduced a new sneaker featuring plastic reclaimed and recycled from ocean waste. Presented at the United Nations headquarters in New York, the company unveiled its new shoe at a reception celebrating its partnership with Parley for the Oceans, an organization of creators, thinkers and leaders working to raise awareness about the […]
Safety shoe manufacturer launches new line
June 10th, 2015
Canadian company Mellow Walk's latest innovation is out to change the perception that safety shoes can’t be good looking, too. The company has taken a new step in safety shoe design. "We've always taken great pride in manufacturing high quality products that combine the best possible safety and durability with the high degree of comfort […]
Reebok, Kendrick Lamar team up on video
February 2nd, 2015
Athletic shoemaker Reebok and best-selling rap artist Kendrick Lamar have teamed up to make a video celebrating creativity that they hope will inspire and empower youth to become their best selves through programs designed to provide a positive alternative to the streets. Helmed by acclaimed music-video director Anthony Mandler and shot at various locations around […]