California-based swim and triathlon apparel brand TYR Sport has unveiled its new technical swimsuit, which has been designed with the help of a number of Olympic athletes.
The TYR Venzo was presented at an event in Laguna Beach, Calif. in October. Among the swimmers present at the launch were five-time Olympic champion Katie Ledecky and 12-time Olympic medallist Ryan Lochte.
The brand has explained that this swimsuit is the first to “analyze drag from a microscopic perspective.” An ultra-smooth fiber has been used to create a frictionless, durable fabric. The suit also prevents water from permeating the fabric, allowing for a higher body position in the water.
In addition, TYR has created what it calls the Endo Compression Cage, a patent-pending taping and inner textile design that offers increased support to abdominal, oblique and quadricep muscles. It is said to increase distance per stroke. This technology works in tandem with the company’s Seamless Exo Shell innovation, which consists of a sleek construction designed to ensure a more streamlined body position.
“The most important thing for us as a brand is to help athletes achieve their goals, so it’s critical for us to work with them on what they need leading into [the 2020 Olympics in] Tokyo,” said TYR Sport chief executive Matt DiLorenzo. “This process has been all about pushing the limits in accordance with regulations and bringing that to market.”
Lochte said that he was in close contact with the brand throughout the development of the Venzo swimsuit, and added, “I literally felt like a superhero moving through the water. This suit will break world records, it’s that fast.”