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Superflex rebrands as Seismic Powered Clothing

Industry News, News | August 27, 2018 | By:

As part of an evolution of its powered clothing platform, the company known as Superflex has rebranded as Seismic and has acquired the intellectual property (IP) of Lumo Bodytech, a motion science offering posture-correcting and fitness devices.

Lumo’s products include the Lumo Lift Posture Coach and Lumo Run Running Coach, both designed to track body form and posture to improve everyday movement. The acquisition of Lumo Bodytech IP is expected to enhance Seismic’s suit control algorithms by adding body posture and activity data.

The company’s apparel integrates robotics to create connected powered clothing that augments human strength in daily activities. The suit can be worn as a base layer under clothing and is reported to mimic the biomechanics of the human body and react to the body’s natural movements, to provide “power assist” and complement the wearer’s strength while standing up, sitting down or standing for extended periods.

The company’s component technologies were originally developed at SRI International, a research company, for a Defense Advanced Research Projects Agency–funded program to reduce injury risk and enhance soldier endurance. Recently the World Economic Forum (WEF) named Seismic a 2018 Technology Pioneer.

The company is scheduled to unveil its new company vision and latest prototype in September at the TechCrunch Disrupt in San Francisco.

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