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Patagonia launches new “Truth to Materials” collection

EcoNote | December 22, 2014 | By:

Photo: Patagonia
Photo: Patagonia

Patagonia is launching a new collection called Truth to Materials, a capsule collection containing seven styles which explore new methods of manufacturing, born from a desire to reimagine the first stage of a product’s life: the source of raw materials. The collection honors the purest form of a material possible, with minimally processed cashmere and wool and reused cutting-room scrap, otherwise destined for the landfill. Each piece is made from reclaimed or alternatively sourced fabrics, including undyed cashmere sweaters, reclaimed cotton hoodies and crews, reclaimed wool jackets and a reclaimed down scarf.

The clothes in this collection represent “going deeper” for Patagonia with less dyeing and processing, fewer virgin resources and an even greater focus on craftsmanship.

Specifically, the company has partnered with Figli di Michelangelo Calamai in Italy for reclaimed wool, which is made from discarded wool sweaters that’s shredded into fiber and mixed with polyester and nylon for strength; TAL Group in China and Malaysia for reclaimed cotton derived from leftover scrap material, which is not bleached or dyed; undyed and hand-harvested cashmere from Mongolia; and reclaimed down from U.S. design firm, Alabama Chanin, through its Common Threads Partnership recycling program. Each scarf is a wearable work of limited-edition art.

patagonia.com

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